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Sales & Marketing Strategies - Zig-isms To Success Driven Marketing

Posted on September 18, 2008 - Filed Under Business

Growing up with parents who sold products and services, I heard Zig-isms when I was young and have applied them my whole life. I remember leaving a Barbie Playground one day with Barbie spouting, “I’ll see You at the Top.” My friends all thought I was a little weird, but Barbie’s wardrobe rivaled those delicate designer wardrobes the other girls bought for their dolls. I spent hours stitching clothing from catalogue inspirations for my Barbie dolls. Who knew that my cast off denim jeans could create multi-million dollar wardrobes?

Although I’m sure they never really made millions, that experience gave me the confidence to pursue a career in Bridal Design after college, and eventually to enter a field of business development that has continued to bring me to the top of various industries. Between having a family and raising children, I’ve found comfort in the fact that I’m never far from a successful venture. But how have Zig-isms led to my success?

No matter how desperately I failed in any endeavor, I remembered that “failure is only the result of giving up.” I never, EVER gave up.

No matter what you’re doing, if you’d prefer it not be done. STOP! In all things consider the Golden Rule, use it wisely and consistently. “Do unto others as you’d have them do unto you.” This means ethical behavior and understanding others when they mess up.

When I understood the basic principle of giving, I began to go where I wanted in business. “Help enough other people to achieve their goals and you’ll be where you want to be.” I’ve spent my life helping others, guided by a belief that I can be better by simply being the person I’m meant to be.

By refusing to accept negativity into my life, I have found success. The value of positive thinking is in the understanding of what is valuable and true, knowing that you bring back to yourself what you give to others. I value the positives and my goal is to always offer a positive uplifting hand when others are in need.

I’ve found both comfort and solace in the Bullfrog principle. A frog placed live in a pan of boiling water will jump out to safety. However, a bullfrog placed in a pan of cold water on a burner will grow comfy and warm in water coming to a boil. This concept has given me the initiative necessary to step out and take a leap into the unknown at times when complacency might have brought me down. The principle leads to the ability to weather the storms knowing that staying in the comfort zone meant giving up.

If you’re sitting on the side lines of comfort, feeling good about where you’re at, look around you and think about the possibilities outside that pan of warm water. Could you possibly have the ability to grow beyond the confines of the bubbles growing at your feet. JUMP!

Take a leap of faith and join The Branding Iron for Business Marketing Strategies and Options you may not find else where. http://brandyourmarket.com offers Sales and Marketing Strategies that will Kick Butt in the Market Place. Jan Verhoeff promotes independent, out of the box thinking that works to increase your business profits using Zig-isms that have brought her success.

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